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The Chili Champion vs. the Rookie

 Today at iGoDigital we started a "new tradition," our first annual iGoDigital Chili Cook-off. 8 brave chili cooks prepared their crock pots for our intense chili competition. You might ask what makes...

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iGoDigital Announces Q3 Enhancements to Personalized Product Recommendations...

 Enhanced localization tools, advanced admin controls and improved scaling and performance in the third quarter of 2011 help iGoDigital prepares its customer base for the holiday rush(Indianapolis,...

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Welcome to the new Black Friday - "Black November"

For decades, deal-seeking shoppers have awakened at 3 and 4 a.m. to stand in line, waited for their favorite stores to open up and flooded their carts with amazing deals. Traditionally, Black Friday...

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5 Ways to Win Online Customers - 2011 Holiday Shopping Trends

iGoDigital was featured in this great article by Gwen Moran from Entrepreneur Magazine: 5 Ways to Win Online Customers. 1. Retarget browsers and abandoners with personalized e-mails and targeted...

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Retailer Priorities in 2012 - Survey Results

I received the Shop.org SmartBrief Newsletter today with some great info on what areas are most important to retailers in 2012. Here is what you (the retail community) are most interested in...

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iGoDigital and Super Bowl Host Committee Launch Super Bowl XLVI Event Finder

Free tool offers users an easy way to find events, restaurants and attractions around Indianapolis(Indianapolis, Ind. – January 31, 2011) – iGoDigital, the market and technology leader in personalized...

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2011 Holiday Shopping Increases by 30 Percent Over 2010, Reports iGoDigital

Top 500 Retailers report an uptick in traffic levels, sales and consumer spending over previous years(Indianapolis, Ind. – January 24, 2012)– The U.S. online retail industry experienced strong growth...

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5 Big Shopper Trends for 2012

I recently read a great blog in Shop.org about one of the sessions at Retail Big Show called "A Look Back..and Forward...at Retail eCommerce Trends, 2011-2012," by Sucharita Mulpuru from Forrester....

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iGoDigital Named a TechPoint Mira Awards Program Finalist

Personalization and product recommendation solutions provider to compete for Indiana’s top technology honors in the Information Technology Company category iGoDigital, the market and technology leader...

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iGoDigital to Present Personalization and Segmentation Strategies at the 2012...

John Deines, director of strategic accounts at iGoDigital, and Darren Baldwin, e-commerce manager at Dungarees.net, to discuss personalized triggered emails(Indianapolis, Ind. – April 6, 2011)–...

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First We Conquered Retail, Next Little League

  iGoDigital and its legal services partner, Riley Bennett & Egloff, LLP, are pleased  to announce the sponsorship of the AAAiGoDigital A’s in the Broad Ripple Haverford Little League in...

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Q1 2012 Enhancements to Personalized Product Recommendations Platform

Launch of Segment Builder, a new interactive reporting system and performance enhancements helped clients generate over $425 million in additional revenue in the first quarter of 2012 (Indianapolis,...

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New tool allows retailers to understand how Pinterest affects the bottom line

Being an avid Pinterest user myself I'm very excited about iGoDigital's newest feature, the Pinterest Tracking Tool. iGoDigital can now help retailers understand and make use of data being collected...

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Learn why 80% of your shoppers could be leaving your eCommerce site

Have you ever had a shopping experience that began like this:  (I'll use shoes since they're my favorite thing to buy) Step 1: Enter Keyword - Me: "Boots" Step 2: Wait for Page to Load - Me: "hum,...

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iGoDigital Culture Rule #8: Adventures in Anti-Cube Land

This "iGoDigital Culture Rule" is an oldie but a goodie.... At many technology companies around the US, most people live in what I refer to as "cube land." When iGoDigital moved into our current space...

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Increasing Shopper Engagement from Homepage to Shopping Cart

With so many competitors just a click away, online retailers face a variety of challenges when it comes to engaging and keeping shoppers.  Backed by robust personalization solutions, like a product...

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Lasting Relationship or Holiday Fling with Your Shoppers?

Leverage the data you gathered this holiday season to build long-terms relationships with your shoppers Any lasting customer relationship begins with an initial interaction, and for many shoppers, the...

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Resolving to Remember Your New Year's Resolutions

It's been just over a month since the New Year, so how are your resolutions holding up? If you're struggling, don't worry—you're in good company. According to a recent study, only 8 percent of people...

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2013 eCommerce Trends to Watch

Despite economic woes and a lingering wariness of online shopping, 2012 was a successful year for eCommerce retailers.   More and more consumers are choosing to shop online.  In fact, a recent...

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Making a Love Connection with Valentine's Day Shoppers

It's almost time for what many people consider the most frightening holiday on the calendar—and it isn't Halloween. Valentine's Day is one of the most high-stakes days of the year, and it's easy for...

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